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LONDON -- Germany’s top antitrust enforcer, Andreas Mundt, recently asked a room full of lawyers, academics and regulators to imagine a wall filled with their personal information collected by Facebook and Google. He told them to picture it stocked with their data broken up into categories like finances, location, relationships and hobbies. “That is you,” Mundt said. “And I promise you this wall knows you better than your wife.” Few listened to Mundt when, a few years ago, he began raising alarms about the data collected by the tech giants. While online services like Facebook and Google did not charge a dime, people paid a high price by giving the compa nies so many personal details, he argued. And the people had no choice, because the companies had no real competitors. But in February, his agency ruled that Facebook had broken the country’s law and demanded that the company stop automatically sharing data among the services it owns, like Instagram … [Read more...] about Personal data at the center of fight vs Facebook, Google

REUTERS: AT&T Inc's advertising unit Xandr on Monday launched an ad-buying platform called Xandr Invest to lure advertisers with exclusive access to AT&T customer data and streamline how companies can buy ad space across different formats such as streaming video and mobile.The platform is AT&T's latest move to combine the pieces of two different acquisitions - media company Time Warner and ad technology company AppNexus - to evolve beyond a wireless phone carrier.Like other companies with advertising ambitions, AT&T will have stiff competition from Alphabet Inc's Google and Facebook, which together commanded nearly 60per cent of the U.S. internet advertising market in 2018, according to a report last week from consultancy PwC. AT&T had single-digit market share last year, PwC said.Xandr Invest will let advertisers buy ads on premium and brand safe content on AT&T-owned properties such as TV networks CNN, TBS and TNT. It also will be the only ad-buying platform … [Read more...] about AT&T’s Xandr launches ad-buying platform for premium content

REUTERS: Facebook Inc on Tuesday debuted an overhaul of its core social network and introduced new business-focused tools, the first concrete steps in its plan to refashion itself into a private messaging and e-commerce company."We believe that there is a community for everyone. So we’ve been working on a major evolution to make communities as central as friends," said chief executive Mark Zuckerberg, speaking at Facebook's annual F8 conference, where the company gives developers a peek at new product releases.Onstage, Zuckerberg unveiled a fresh design for the world's biggest social network that de-emphasized its News Feed to instead feature services like its messaging app, online marketplace and video-on-demand site.Other Facebook executives introduced changes within the Messenger and Instagram apps aimed at helping businesses connect with customers, including appointment booking and enhanced shopping features as well as a tool to lure customers into direct conversations with … [Read more...] about Facebook gives first look at its promised overhaul