KUALA LUMPUR: The Tourism, Arts & Culture Ministry through its agency Islamic Tourism Centre (ITC) has developed three initiatives for the sector for 2019. Representing the Tourism, Arts & Culture minister Datuk Mohamaddin Ketapi, Islamic Tourism Centre director-general Datuk Sri Abdul Khani Daud said as Malaysia gears up for Visit Malaysia 2020, it is very pivotal that the ministry to reach potential travellers, especially in the digital sphere of online booking sites and social media networking. “As the Malaysian tourism industry keeps its momentum going, The Islamic tourism sector or Muslim-Friendly tourism segment could further enhance visitor arrivals, contribute to economic growth and help drive investments,“ he said at the launch of HalalHoliday application at The Linc here today. “Last year, Malaysia received 5.2 million Muslim tourists, making up 20.1% of the overall tourist arrivals. (Total tourist arrivals to Malaysia in 2018: 25.8 million). An … [Read more...] about Three initiatives to promote Islamic tourism