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IBM today announced that Safexpress , India's leading supply chain and logistics company, has deployed ' PROPEL-i ', a bespoke, end-to-end cloud-native logistics platform, which was developed in collaboration with IBM Global Business Services . The digital platform enables the company to attain agility in demand management, obtain advanced and flexible dynamic pricing modelling capabilities and provides enhanced visibility and transparency for its customers. Established in 1997, Safexpress offers a wide range of innovative supply chain services including express distribution, third-party logistics and consulting to its customers. Safexpress with its network of 60 logistics parks, 42 3PL locations, 1959 booking offices, 7,500 containerized GPS-enabled vehicles, operates on 1,830 routes and delivers 100 million packages a year to over 5,000 corporations across 31083 pin codes in India. Safexpress has been on digital transformation journey for the last few years and has … [Read more...] about Safexpress collaborates with IBM to drive business transformation and deliver rapid growth

After ignoring the country in its early years, the social media company is doubling down on the Indian market by rolling out localised versions of its offerings. This includes rebuilding of Snapchat 's Android app with support for nine Indian languages and an India-specific version of its content discovery platform Discover that now has over 85 local channels. In October 2020, it announced its first slate of mobile-first licensed and original shows for the Indian market along with its first gaming partner in the country. To be sure, India was one of the first markets where Snap Inc. made investments to localise its product, including building local augmented-reality creator communities, adding local content, and investing in local marketing initiatives. These tactics form the basis of a "repeatable playbook we can now leverage to drive growth", Andersen said. "We focused on India early because it has a large and fast-growing population of young smartphone users, high-speed … [Read more...] about Snap plans to take its India localisation strategy to the world

For Quick Alerts Subscribe Now UP Assembly passes bill against ‘love jihad’; ‘Prohibition of Unlawful Religious Conversion Bill’ now a law View Sample For Quick Alerts ALLOW NOTIFICATIONS For Daily Alerts #Narendra Modi Want to vaccinate Bengal free of cost before polls: Mamata writes to PM Modi #Narendra Modi PM Modi to address BJP public meeting, launch projects in Puducherry on February 25 #Narendra Modi Gujarat civic polls: Modi says results show people's faith in politics of development #Narendra Modi PM Modi to address BJP's election meeting in Coimbatore on Feb 25 #Narendra Modi You have ability to move things from patterns to patents: PM Modi IIT Kharagpur convention #Narendra Modi We aim to eliminate Tuberculosis from the country by 2025: PM Modi Just In 36 min ago UP Assembly passes bill against ‘love jihad’; ‘Prohibition of Unlawful Religious … [Read more...] about Govt has to focus on welfare, amount from monetisation will be invested in development: PM Modi

Security has been tightened in the town and surrounding areas ahead of Prime Minister Narendra Modi’s visit to Puducherry on Thursday. Mr. Modi is scheduled to arrive at the Lawspet helipad by around 11. 30 a.m and would head to the Jawaharlal Institute of Postgraduate Medical Education and Research (JIPMER) by road. After laying the foundation for a few development work projects and inaugurating schemes at JIPMER, the Prime Minister would return to Lawspet and address a public meeting. He would leave by around 1.30 p.m. Security has been strengthened at the venues, on the stretch from Lawspet to Gorimedu and other places in the town. Around 1,500 police personnel, including personnel from the Central Industrial Security Force (CISF) and Rapid Action Force would be deployed for security. An advance liaison team from the Special Protection Group has reached Puducherry to oversee security arrangements. Traffic restrictions would be in place during the VIP movement. About 15 … [Read more...] about Security tightened ahead of PM’s visit to Puducherry on Thursday

Spice Money , the rural fintech company, has rolled out its first-ever mass brand campaign titled ‘Spice Money Toh Life Bani’ featuring its brand ambassador Sonu Sood . The campaign brings forth the company’s vision to financially and digitally empower rural entrepreneurs across the country. Curated by Guava Creative Solutions and produced by Useful Garbage Creations, the campaign depicts how the brand aims to revolutionise the Indian hinterlands with two emotional films. The first film imagines the growth possibilities in rural India and their dreams of self-sufficiency becoming a reality with Spice Money. The second film portrays the company’s zero investment business initiative through a puppet show with Sonu Sood spelling out the ways in which the company is opening up income avenues for the unemployed in the Indian hinterlands. Watch the films here: The films are only being run on digital and social media platforms considering the brand’s belief … [Read more...] about Spice Money launches maiden national campaign with Sonu Sood