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Zee Entertainment Enterprises Ltd. (ZEEL) announced its content comeback via a partnership with the country's leading CPG brands. The company collaborated with brands like Nestle's Maggi, Amul Lassi, PepsiCo, HUL's Red Label, Cadbury Dairy Milk and ITC Dark Fantasy for #13thKiTayyari, the date of its daily content comeback on Zee TV. Four other HSM channels, &TV (HGEC), Zee Marathi, Zee Yuva (MGEC) and Zee Punjabi (PGEC) are also making their content comeback on the same day. It began with a massive and mysterious outdoor teaser campaign, that spilled into the social media sphere as people took to platforms wondering what #13thKiTayyari was about. Major CPG companies involved activated conversations among brands on social platforms, asking users to stock up everything from chocolates and colas to chai. The company added in a statement that it has "brought together some of India’s most loved brands in an extraordinary partnership celebrating the coming together of viewers, … [Read more...] about ZEE partners with CPG brands for a mega teaser campaign

CBSE Result 2020: The Central Board of Secondary Education (CBSE) is expected to declare the results of class 10 and 12 board exams by July 15. Earlier on June 26, the board had informed the Supreme Court that it is cancelling the remaining board exams and the results for the pending papers will be prepared on the basis of students performance in the previous examinations and internal assessments. … [Read more...] about CBSE Result 2020: Important things you should know at this stage

By Rajiv SaxenaPolice in Detroit, while investigating, were trying to figure out who stole five watches from a Shinola retail store. Authorities mentioned that the thief took off with an estimated $3,800 worth of merchandise. Investigators pulled a security video that had recorded the incident from cameras installed in the store and neighbourhood, which is very common in the US. Detectives zoomed in on the grainy footage and ran the person who appeared to be primary through ‘facial recognition software’. A hit came back: Robert Julian - Borchak Williams, 42, of Farmington Hills, Michigan, about 25 miles northwest of Detroit.In January, police pulled up to Williams' home and arrested him while he stood on his front lawn in front of his wife and two daughters, ages 2 and 5, who cried as they watched their father being taken away in the patrol car. His wife, Melissa Williams, wanted to know where police were taking her husband. “Google it,” she recalls an officer … [Read more...] about Will facial recognition technology bring ethical ‘sea changes’ in governance

Video streaming platforms such as Amazon Prime Video, Netflix, Hotstar and Zee5 are driving demand for stock footage amid shooting constraints due to the nationwide lockdown, companies and industry executives said.Stock footage refers to movie or video snippets that can be re-used in new productions when shooting material is not available or filmed afresh.Since stay-at-home orders to stem the spread of the Covid-19 virus outbreak brought all film-shooting schedules to a halt, global stock footage sellers like Getty Images and Shutterstock have seen a spike in demand from India over the last three months. The demand has been largely driven by streaming sites serving an audience eager to binge-watch content including web series, films and documentaries. Over-the-top (OTT) platforms contributed to 70% of the increased demand, while the rest of the enquiries came from brands actively advertising through the lockdown period.Stock & Found, a Reliance Entertainment company that is the … [Read more...] about Video streaming drives demand for stock footage amid lockdown & shooting constraints

MUMBAI | BENGALURU: India’s top digital payment companies are courting some of the largest restaurant chains in the country to grab a pie of the rapidly digitising dining industry, which has been ravaged by the Covid-19 pandemic. Paytm, Google Pay and PhonePe are upgrading their app interfaces to smoothen in-app order flows for restaurants onboarded on their platforms.They may also tie up with third party logistics providers and give restaurants an option to facilitate home deliveries. The expansion drive comes from a belief that resumption of offline businesses, including dining, could be led by mandatory contactless services.India is currently relaxing its nationwide lockdown in phases.Paytm has tied up with chains managed by Azure Hospitality and Lite Bite foods, along with brands such as Costa Coffee, Mad Over Donuts (MOD), Keventers, Belgian Waffles, and Barista, a company spokesperson said.According to documents accessed by ET, the Noida-based financial services company is … [Read more...] about Online payment firms chase restaurant chains for a larger share of the digital dining pie