caption Nike’s new campaign features former NFL player Colin Kaepernick. source Getty/Justin Sullivan Nike’s new ad campaign celebrating the 30th anniversary of “Just Do It,” which features former NFL player Colin Kaepernick, has been at the center of controversy this week. Kaepernick was the first NFL player to kneel during the national anthem before games in protest against racial inequality and police brutality. Some have accused him of disrespecting the American flag and military. This week, some have threatened to boycott Nike and destroyed its products in images posted to social media. This isn’t the first time Nike has made a social statement in an ad. Nike’s new campaign celebrating the 30th anniversary of “Just Do It,” which features former NFL player Colin Kaepernick, has been at the center of controversy this week. On Monday, Kaepernick shared an image of his face on Twitter with … [Read more...] about Nike’s Colin Kaepernick ad isn’t the first time the brand’s commercials have made a social statement. See some of the most memorable campaigns in its history.
Social responsibility norm
By Saul Klein Opinion Tues., July 31, 2018 Social media share prices took a beating at the end of this past week, with Facebook investors losing US$120 billion of share value and Twitter ones losing US$5 billion. Both of these companies lost 20 per cent of their value in a day, along with Snapchat, which lost 5 per cent. Are investors waking up to what consumers already know, that social media has passed its peak? Facebook and Twitter have grown rapidly on the promise of greater connectivity. Along with the benefits, however, the dark side of these new technologies has come to the surface and consumer trust is eroding fast. The annual Gustavson Brand Trust Index shows how social media brands are perceived by consumers. Of 299 brands surveyed in Canada in 2018, Twitter ranked No. 296, Facebook ranked No. 295, and Snapchat was No. 294. These are also among the brands that Canadians are least likely to recommend. If we recognize that people don’t want to do … [Read more...] about Without building trust social media will continue its slide
GAZA CITY — Israel's defense minister said yesterday that the military will not change its tough response to Hamas-led mass protests near Gaza's border with Israel, warning that those who approach the border are putting their lives at risk. Avigdor Lieberman spoke near Gaza, where 18 Palestinians were killed by Israeli fire Friday, the first day of what Hamas says will be six weeks of intermittent border protests against a stifling blockade of the territory. On yesterday, a 25-year-old Gaza man was killed by Israeli fire as he threw stones in the area of the border fence, Gaza's Health Ministry said. Lieberman's comments raised the possibility of more bloodshed this Friday, when another mass protest is expected. The international group Human Rights Watch accused Lieberman and other senior Israeli officials yesterday of unlawfully calling for the use of live fire against Palestinian protesters who posed no imminent threat to life. Last Friday, thousands of Palestinians marched … [Read more...] about Israel vows tough response to Gaza protests
By Vinay Menon Entertainment Columnist Fri., Feb. 16, 2018 Drake loves to give away his money. It’s an unusual habit in the hip-hop game, where getting stinking rich is the animating goal and paying it forward is not. This is a genre about the bling, not the hotline. Two years ago, after Harry Belafonte called him out by name for his lack of social responsibility, Jay Z started a foundation, giving millions to the sick and poor. Just kidding. He responded by saying: “I’m offended by that because, first of all — and this is going to sound arrogant — but my presence is charity. Just who I am.” He was right: it’s hard to imagine a more arrogant sentiment. By merely existing, Jay Z believes he is making the world a better place. He is a demigod to the downtrodden, you see, and if the penniless rubes would just soak up his exalted presence, perhaps they would find it easier to find a job or keep a roof over their heads. … [Read more...] about Drake’s giveaways in ‘God’s Plan’ remind us there’s more than beats in his heart
The motorbike has long been a popular mode of transport in Asia because it's cheaper than a car and can zip through traffic-clogged cities faster. Over half of all global motorbike sales of around 50 million units per year are in Asia and two-thirds of the people of driving age in the four top markets (India, China, Indonesia and Vietnam) own bikes. Despite its popularity, this mode of transport is also the most deadly. Here in Thailand, some 24,000 people are estimated to die on the roads every year -- road deaths per 100,000 population are the world's second-highest, behind only Libya -- and 73% of those deaths involve motorcycles. Sadly, this comes as no surprise to anyone who lives in Bangkok."If you take motorcycles out of the equation, Thailand's roads will be as safe as [those in] Switzerland, the US and the UK," Liviu Vedrasco, the World Health Organisation (WHO) health cluster chief in Bangkok, told The Sunday Times in May 2017, and I couldn't agree more.Speaking from personal … [Read more...] about Terror on two wheels