Lately, big enterprises have been asking these kinds of questions, "We heard a lot of SMEs and individual’s businesses have sky rocketed because of social media. But why doesn't it happen to us? We have invested: a complete team, better and adequate pieces of equipment and ad boosters. Still, it dosen’t seem enough". Managing social media indeed requires investment. However, what kind of investments do we need? Chief Engagement Officer Imagine this, a friend of mine started a coffee shop business. But since he could not afford to pay a team to handle marketing and social media, he does everything by himself. He told everyone that opening the business was an attempt to accommodate his passion for coffee. He shares his journey to find the best beans. He records every process: roasting, serving and then posting it on social media. Every time someone asks a question in the comment’s section, he happily answers. If there was a … [Read more...] about Why do big enterprises tend to fail on social media?
Why dream big
PBB Otso teens dream big for their families Online netizens have coined the acronym TBAY in referring to the third batch of Pinoy Big Brother (PBB) Otso’s Big Four, namely Tan, Batit, Ashley and Yen. Like what TBAY means, the latest PBB Big Four teens have demonstrated strength of character, resilience and determination in achieving their dreams. While they may be competing against each other to be the current season’s Big Winner, there is one common thing that holds them together — they all have big dreams for their families. Viewers have determined the batch winner few weeks ago just as the four exited the PBB house. But that’s not the end of their journey yet. According to business unit head Marcus Vinuya, the Big Four housemates from the four batches will be returning to the bahay ni Kuya soon. Marcus added that the batch winners will … [Read more...] about PBB Otso teens dream big for their families
David Endriga & Catherine Huang Define True Love & Their Dream Wedding He is a brilliant doctor who rocks. She is a business scion who is simply down to earth. When David Endriga and Catherine Tantoco Huang walk down the aisle this month, all eyes will be on a brilliant couple seen as “a match made in heaven.” David is an orthopedic spine surgeon whose training in the US and Japan puts him among the best at the Philippine Orthopedic Center and St. Luke’s Global City. Catherine is an IT specialist who took her MBA at Manchester Business School before assuming her post as general manager of Marks & Spencer Philippines. Their marriage unites two highly respected families in business, education, food and retail. Both families are at the vanguard of Philippine art and culture, and the promotion of patriotic values. Catherine with dad Anthony Huang, president of Commonwealth Foods. David is a nationalist who could have worked … [Read more...] about David Endriga & Catherine Huang Define True Love & Their Dream Wedding
First of all, we want to improve the mass transport system in Cebu. We are also pushing for the LRT to be built, that is one thing that can help us with our traffic. Waste to energy (facility), renewable energy, those are the things we want for Cebu. We want to bring water to the mountain barangays. These are the things that require immediate action. I think we also need to go into the direction where Singapore has gone, which is water recycling. They recycle their water, wherein their waste water becomes so clean that they can drink it. Big dreams? Not really, if you ask Richard Edison Uy Yap who is running for congressman in Cebu City North District against a political veteran. “So far,” Richard admitted in an interview for Cebu Vote, the special election coverage of The Freeman, The Philippine STAR’s Cebu-based sister publication, “it has been going very well, I think, we’ve had a lot of resistance in the beginning. But I think people are now warming up … [Read more...] about What Richard Yap dreams for Cebu
SINGAPORE: Every time freelance writer Clare Lee, 27, uses a changing room when trying on clothes in fashion outlets big and small, she will take a few minutes to inspect every nook and cranny in her cubicle for hidden cameras before feeling safe enough to undress herself.For 27-year-old Fiona, who did not want to give her full name, she will always double-check that the curtains in her bedroom or hotel are fully drawn such that there is not even a teeny-weeny gap for anyone to peek through, and steer clear of unattended baskets in supermarkets.Freelance content creator Hilary See, 27, would refrain from standing near the edge of the escalator where people can look up her skirt, and try to use either a bag or a file to cover the back of her skirt while climbing the stairs.With spycams and phone cameras taking voyeurism to unsavoury new heights, these women are among a growing number of people who have taken extra precautions to protect themselves and their private spaces.As Fiona, … [Read more...] about The Big Read: Singapore’s voyeurism problem – what’s wrong with men, or the world?