Asked if COVID-19 had thrown newer challenges for the company when it was in the middle of reestablishing itself, Mr. Knapp said, “No, in contrast, as we’ve been anyhow in a changeover in a lot of our areas... this has actually accelerated our change. For instance, we were focusing on digitization as one of the key strategic priorities and the COVID-19 has moved digitalization at a much much faster pace...People, for example, are refraining from leaving. The attrition has gone massively down.... So, this crisis has taught us to be faster in implementing our initiatives.” … [Read more...] about Volkswagen urges govt. to eschew protectionism
Yolo
ScoopWhoop Hindi launches ‘the millennial varnmala’ on Hindi Diwas
To celebrate Hindi Diwas, online platforms for Hindi content, ScoopWhoop Hindi, launched the Millennial Varnmala - a new alphabet chart that connects each Hindi letter with objects and experiences that resonate with the younger audience. "Corporate etiquette and the pressure to be "cool" have turned many youngsters away from one of the world's most fascinating languages. Everyone can recite A-Z in one breath but not many can do the same with Hindi. There couldn't have been a better time to launch the Millennial Varnmala than on Hindi Diwas and we hope to see a shift in the tide very soon," Sattvik Mishra, CEO, ScoopWhoop, said.From "Ka se Cool" to "Ya se YOLO" to "Ba se Bro" - the chart contains various references to terms from social media, new age pop culture and daily lingo.Read Also: ScoopWhoop and Dentsu Webchutney launch ‘The Voting Cursor’ campaign“The overwhelming exposure to western pop culture makes a lot of youngsters consider Hindi to be a less fashionable … [Read more...] about ScoopWhoop Hindi launches ‘the millennial varnmala’ on Hindi Diwas